Viewing a Creator’s YouTube Statistics - CreatorDB Documentation Center

The steps on this page assume Creator Analytics is open on a creator’s page and you’re logged in. For details, see Opening and logging in.

On a creator’s YouTube channel, Creator Analytics shows their YouTube statistics in four tabs: Overview, Audience, Content, and Brand. Click a tab to switch.

Numbers are shortened to thousands (1K = 1,000) and millions (1M = 1,000,000). On the Free plan, Views range and the Brand tab are limited to 5 creator profiles per day. For plans, see Pricing.

YouTube overview

Overview opens by default.

No.	Label	Description
1	Videos / Shorts / All	Shows key statistics for the creator’s most recent 20 videos, 20 shorts, or both.
2	Active subscribers	Average views ÷ subscribers.
3	Avg. views	Average views per video.
4	Engagement rate	(Likes + comments) ÷ subscribers.
5	Avg. likes / comments	Average likes and comments per video.
6	Views range	The minimum, median, and maximum views of recent videos or shorts posted in the last 30 Days or 90 Days (the default). Not shown for All.
7	Sponsorship rate	An AI estimate of what the creator charges for sponsored Videos or Shorts, as a Flat fee range and a Target CPM range, in USD.

YouTube audience

No.	Label	Description
1	Top region	The country with the largest share of the audience.
2	Top gender	The gender with the largest share of the audience.
3	Top age	The age group with the largest share of the audience.
4	Country breakdown	The top 5 audience countries and their shares.

Scroll down for Age & Gender: a Gender demographics chart and an Age breakdown chart by age group. Audience data is generated by CreatorDB’s AI models.

YouTube content

No.	Label	Description
1	Videos / Shorts	Switches Recent content between the creator’s recent videos and shorts.
2	Video details	The publish date, views, likes, and engagement rate of each video. Sponsored videos also show the sponsor’s domain, such as int.clarins.com.

Below the videos, Recent hashtags, topics & niches shows the hashtags the creator used recently, their Top 5 topics, and their Top 5 niches as classified by CreatorDB’s AI models, and how often they post (Content per week and Content per month).

YouTube brand

The Brand tab shows the creator’s sponsored videos from the past year and how they perform compared with the creator’s other videos.

No.	Label	Description
1	Content breakdown	How many videos were Sponsored out of Total videos in the past year.
2	Sponsored content	Engagement rate, average views, likes, and comments of the sponsored videos, and the date of the Latest sponsored content.
3	Total content	The same metrics for all of the creator’s videos, so you can compare.

No.	Label	Description
1	Industries	The industries of the creator’s sponsors. Click one to show only sponsors in that industry, and Clear industry to undo. Show all industries expands the list.
2	Most recent / Total sponsored content	Sorts Recent sponsors by their latest sponsored video or by how many videos they sponsored.
3	Sponsor	Each sponsor’s name, website, total and latest sponsored content, and industries. The link icon opens the brand’s profile in CreatorDB. Click a sponsor to show only its videos in Sponsored content; click Clear filter to undo.

Below the sponsors, Sponsored content lists the sponsored videos. Sort them by Most recent, Views, Likes, or Engagement rate.

​YouTube overview

​YouTube audience

​YouTube content

​YouTube brand

YouTube overview

YouTube audience

YouTube content

YouTube brand