Brand
Refers to a company actively participating in the influencer market or sponsoring content.
Topics
On the CreatorDB platform, topics are content categories based on YouTube classifications. You can apply up to 470 topics to your filter conditions to narrow search results.
Niches
CreatorDB’s AI algorithm can identify up to 16,000 niches. These are more granular categories of a topic. For example, if birds are a category, then penguins would be a niche.
Self-like
When a creator likes their own content, the number and ratio of self-likes indicate whether their content likes are organic or self-promoted.Last modified on February 24, 2026
